Benefit Cosmetics was started in 1976 by two twin sisters, Jane and Jean Ford. The girls first opened a small boutique in San Francisco. The brand is known for their unique, whimsical products that get the job done.
The packaging is typically absolutely adorable. Benefit also regularly has special little kits, palettes and unique beauty items available for purchase (like their Maybe Baby Chickster garter) – items like these make absolutely darling gifts. Some of our favorite products include their Lemon Aid concealer and eyeshadow base and their excellent mascara formulas.
Benefit Cosmetics: High Beam Highlighter
When it comes to getting fresh glowing skin, Benefit High Beam can’t be beat. This liquid highlighter from Benefit is one of the most popular highlighters on the market for a good reason. There are many highlighters out there and most of them are duds. It’s a product that’s hard to get right. Instead of [...]
An Intro to Benefit Eyeshadows
BeneFit has several great eyeshadows that really hold up well and are made with the great quality you would expect from them. The creaseless cream eyeshadow is a cream shadow that comes in a little pot. It is very similar to MAC Paint Pots. Cream eyeshadows tend to have short wearability, but BeneFit really got [...]
A Beginner’s Guide to Benefit Lipstick
Benefit Cosmetics is a cutesy cosmetics brand known for clever names and a catalog that is truly fun to read. Although they are best known for some of their more unique products, their basics should not be overlooked. Lipstick may seem boring next to some of their more innovative items, but the truth is, like [...]
Benefit: Realness of Concealness
Beauty emergency? Not anymore… Benefit’s Realness of Concealness mini “fake it” kit has the solution for just about anything. This little kit contains an assortment of fix-it products from Benefit Cosmetics. The enhancers include Ooh La Lift, Lip Plump and High Beam, as well as Lemon Aid and Boi-ing – two of the top selling [...]
Benefit Coupon Code: BBUCKS10
Use this code at checkout at Benefitcosmetics.com and get $10 off of your order of $50 or more (regular priced items only). This coupon is good until 12/9/09!
What’s Your Favorite Cosmetics Line?
Hello beauties! Here is our newest poll! With all the different cosmetics companies out there, we want to know which ones you can’t live without. We’ve included the most popular higher end makeup brands (this list doesn’t include drugstore brands). We’ll be using the results from this poll to focus the majority of our product [...]
Benefit Decked Out Dandelion Palette
Benefit’s Decked Out Dandelion Palette is the perfect bring-along for your next outing. It contains eye, lip and cheek colors as well as brushes. On the left side, the compact has two eye shadows in the shades Mr. Right Now and Dear John. A dual brush (one end for eyeshadow and the other for lip [...]
Benefit Chickster Maybe Baby Powder Perfume and Garter
This chic little powder perfume comes with an absolutely ah-dor-able garter attached to a pouch (perfume scent is Maybe Baby). You wear the garter underneath your party ensemble, and voila! You have the perfect place to stash a lipstick, gloss, extra cash or anything else without having to carry a purse. I can’t tell you [...]









