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MAC Cosmetics False Lashes Mascara

MAC: Wonder Woman Collection

Feb 10 2011 | Categories: Beauty News, MAC Cosmetics, MAC Cosmetics Accessories, MAC Cosmetics Eye Liners, MAC Cosmetics Eyeshadow, MAC Cosmetics Eyeshadow Quads, MAC Cosmetics False Lashes Mascara, MAC Cosmetics Glitter, MAC Cosmetics Lacquer, MAC Cosmetics Lashes, MAC Cosmetics Limited Edition Collections, MAC Cosmetics Lipglass, MAC Cosmetics Lipstick, MAC Cosmetics Makeup Bags, MAC Cosmetics Makeup Brushes, MAC Cosmetics Mineralize Skinfinish, MAC Cosmetics Nail Lacquer, MAC Cosmetics Opulash Mascara, MAC Cosmetics Penultimate Eyeliner, MAC Cosmetics Pigment

Release Date: February 10th, 2011
International Release Date: March 2011

MAC has amped up their superhuman forces with their latest collection, Wonder Woman. The collection is a very big one complete with accessories and online exclusives. The products offered include everything from lipsticks to eyeshadow quads, from lashes to nail lacquer.

When I first heard this collection was going to be be released, I was really excited. Wonder Woman is one of the first well-known female superheros. She was one of my superheros. What better icon is there to speak to the strong, capable woman in each of us?

Once I started to review the collection, my feelings started changing. My first thoughts were, “How fun!” But unfortunately, my thoughts didn’t go much beyond that, at least not in positive terms. Even though I want my makeup to be fun and playful, I think this collection might be a little too much for even me. As I reviewed the colors, I found myself envisioning me in this year’s Halloween costume as Wonder Woman. All of the products would definitely come in handy then.

Even many of the names went a little over the top for me. I usually love the intelligent names that MAC comes up with for their products. They fit the products so well. I guess in this case, MAC still held true to their M.O. The names do fit the products. Names like Pink Power, Spinning Transformation, Deep Truth; Again, it’s all just a little too juvenile for me.

The packaging is another thing to make mention of. Usually, MAC packaging is so perfect. This packaging just makes me think of saving my pennies to buy that one toy I wanted at the local drug store. I have seen many mixed reviews on the packaging. Many think it looks too tacky—especially for MAC. Others feel it is reminiscent of their childhood. I think I have to agree with those who feel it’s just a little too tacky.

I think the only positive note for me in this collection is that it does offer lipstick and nail lacquer in true red colors. Every once in a while, an occasion or outfit will call for a nice red lipstick and nail polish. I might consider adding one or both of these products to my personal collection.

I will also say that the collection does take me back to my childhood. My childhood is a place with many fond memories. I remember how terrible I was at putting on makeup and how I wanted to look sophisticated and beautiful. I still want to look sophisticated and beautiful and for me, this collection just isn’t doing the trick. What do you think? Are any of these products your favorite picks?

M∙A∙C Spring Colour 2011 is the feminine force that saves the day! No nemesis can match her super-sized Mineralize Skinfinish, Eye Shadows, Lipsticks and Powder Blush for this transformation! Our Artists work wonders every day – now with the help of one of the most exciting feminist figures…

Lipstick
Marquise d’–Sandy cream peach (Lustre) (Limited Edition) (Repromote from Brunette, Blonde, Redhead ’09)
Russian Red—Intense bluish-red (Matte) (Permanent)
Spitfire—Bright creamy magenta (Satin) (Limited Edition)
Heroine—Brown bronze (Frost) (Limited Edition)

Lipglass
Emancipation—Pale neutral pink (Limited Edition)
Wonder Woman—Bright red with soft pearl (Limited Edition)
Athena’s Kiss—Bright blue fuchsia (Limited Edition)
Secret Identity—Mid-tone copper with soft pearl (Limited Edition)

Nail Lacquer
Obey Me—True red (Limited Edition)
Spirit of Truth—Navy blue (Limited Edition)

Opulash Mascara
Victorious—Purple (Limited Edition)
Army of Amazons—Green (Limited Edition)
Themyscira—Blue (Limited Edition)
Black—Black (Permanent)

Penultimate Eye Liner
Rapidblack—True black (Permanent)

Lashes
#48 Lash

Defiance Eyeshadow Quad
Defiance—Iridescent white pink (Veluxe Pearl) (Limited Edition)
Paradise Island—Soft warm pink (Satin) (Limited Edition)
Star Studded—Mid-tone violet pink (Satin) (Limited Edition)
Real Drama—Dark burgundy with pink pearl (Satin) (Limited Edition)

Lady Justice Eyeshadow Quad
Lady Justice—Bright silver with white pearl (Frost) (Limited Edition)
Insurmountable—Dirty blue grey (Veluxe Pearl) (Limited Edition)
Bold Babe—Deep metal blue with white pearl (Frost) (Limited Edition)
Deep Truth—True dark blue (Frost) (Permanent)

Valiant Eyeshadow Quad
Valiant—Light lime with yellow pearl (Frost) (Limited Edition)
Spinning Transformation—Deep olive bronze with yellow pearl (Frost) (Limited Edition)
Diana Undercover—Dark forest green (Satin) (Limited Edition)
Manila Paper—Pale frost white gold (Veluxe Pearl) (Limited Edition) (Repromote from Spring Colour Forecast ’10)

Reflects Glitter
Reflects Pearl—White glitter with pearl sheen (Glitter) (Permanent at PRO)
Reflects Bronze—Sparkling rich gold (Glitter) (Permanent at PRO)

Pigment
Bright Fuchsia—Bright magenta (Permanent)
Marine Ultra—Vivid marine blue (Permanent at PRO)

Blush Duo
Mighty Aphrodite—Warm peach coral with gold pearl/Bright coral pink with gold pearl (Satin/Frost) (Limited Edition)
Amazon Princess—Bright yellow pink/Deep blue pink with gold pearl (Satin/Satin) (Limited Edition)

Mineralize Skinfinish
Pink Power—Peachy rose with pink shimmer/Soft rosy bronze/Soft shell pink with fine shimmer (Limited Edition)
Golden Lariat—True coral with fine gold shimmer/Soft suntanned bronze/Soft gold with fine shimmer (Limited Edition)

Wonder Woman Makeup Bag
Wonder Woman—Red (Limited Edition)
Bulletproof—Blue (Limited Edition)

Utility Belt Eye Brush Set (Limited Edition)
Includes 224SE, 213SE, and 194SE

Utility Belt Face Brush Set (Limited Edition)
Includes 129SE, 109SE, and 190SE

Wonder Woman T (Online Exclusive) (Limited Edition)

Invincible Mirror (Online Exclusive) (Limited Edition)

MAC: False Lashes Mascara Collection

Nov 07 2010 | Categories: Eye Makeup, MAC Cosmetics, MAC Cosmetics False Lashes Mascara, MAC Cosmetics for Eyes, MAC Cosmetics Limited Edition Collections, MAC Cosmetics Mascaras, Mascara | Reviews & Makeup Tips

Release Date: December 26, 2010

False Lashes Mascara adds dramatic volume, the rich, creamy, volumizing formula magnifies and multiplies the look of each lash, creating dramatically thick, long, curled, exaggerated lashes. The lush brush applies a deluxe dose of heavy pigment to the lashes and works in combination with the product to create incredible volume, length and density. The pigments in the formula are treated to allow for maximum colour payoff that remains true, deep, uniform and wears all day long. It’s flake- and smudge-resistant, ophth-tested and safe for contact wearers.

The MAC False Lashes Mascara collection marks the release of the latest in a string of new mascaras released by MAC. Despite all the success MAC Cosmetics has had in the realm of lip and eye products, they are still chasing that elusive wonder formula that will truly put their name on the mascara road map. MAC’s mascara history is mostly full of misses, although their most recent effort, Opulash, showed some big steps in the right direction.

With False Lashes mascara, it looks like MAC is continuing an upward trend when it comes to mascara. This mascara aims to give you the look of false lashes without the hassle of applying them and keeping them in place. It boasts the typical mascara claims- namely fuller and longer lashes. A special formula and brush are designed to work together to give the illusion of lashes that are so thick and long they almost seem fake.

One good thing about False Lashes mascara is that it doesn’t dry out your lashes the way lots of lengthening mascaras can. Despite its creamy texture, it manages to stay put all day. The brush is similar to the Opulash brush which was specially engineered to deliver mascara to each lash. The brush may take some getting used to at first but it actually does a great job of delivering mascara to your lashes.

As usual, MAC has put a lot of effort into engineering this mascara. It has been tested by ophthalmologists and it’s safe for contact lens wearers. Best of all, it doesn’t flake, which means no annoying pieces of mascara falling into your eyes. It’s not drying or irritating, which is a big plus.

So far it’s only available in black but if this formula really takes off, we might be lucky enough to see some fun shades of purple, blue, and green. The black version is highly pigmented, which adds to the effect of full, thick lashes. It’s a great starting point and definitely one of MAC’s better mascaras so hopefully they will branch out and expand their False Lashes Mascara range beyond just the basic black.

False Lashes Mascara – $18.00 US/$21.00 CDN

* False Black – Black



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