MAC’s To The Beach collection is filled with the sort of items you might expect to find in a summer collection – bronzes and bright colors that look great against tanned skin. Most of us find that the colors we’ve been wearing all winter just don’t look right once we start spending more time outdoors in the summer. MAC comes to the rescue once again with great selections in eye shadow, lipstick, and bronzers.

Everything in this collection features special beach-themed packaging. At first the green eyeshadow pots with white seashells outlined on the front are a bit jarring and almost look like they are not even from MAC. But these cases and the similar green blush compacts with their starfish design actually do have their charm. In fact, it’s fun to pull these out when you’re putting on your makeup and it also makes it easier to find the new summer shades among the sea of black shadow pots you probably have swimming in your makeup drawer. The Sweet & Punch shadow is a fun color that reminds me of key limes. It’s a festive shade perfect for an outdoor lunch or lounging on a boat.

The lipsticks here are perfectly suited to the theme if a bit predictable and boring. Lazy Day is the requisite blue-based pink that only the tannest among us can pull off. Beach Bound is a frosty peach shade that is great if you’re going for a nude lip look, especially if you pair it with the sparkly peach Flurry of Fun Lipglass also in this collection. The lipsticks come in orange tubes with white conch shells and the Lipglasses have orange caps emblazoned with seahorses.

Lustre Drops make a reappearance here from the Style Warrior collection. This is a multi-purpose liquid highlighter that helps you achieve a sun-kissed look. The golden bronze Sun Rush Lustre Drops are the perfect complement to a tan while the Pink Rebel Lustre Drops help give paler skin a fresh glow. Dot on with your fingers or blend into foundation or cream blush for a pearly glow. Scorcher Nail Lacquer could very well be one of the best Nail Lacquers MAC Cosmetics has ever released. It’s the perfect coral shade to paint on your toes for the beach but bright enough that you will want to confine its use only to the summertime.

The Marine Life High-Light Powder is a pressed powder highlighter that uses shades of pink, peach, bronze, and brown to transform the surface of the powder into a work of art depicting a seahorse swimming in the ocean. The design is so beautiful that you almost don’t want to use it but the powder gives such a nice glow that you don’t feel too bad about disturbing the scene.

Eyeshadow – $14.50 US/$17.50 CDN

* Firecraker – Frosted mid-tone red orange (Veluxe Pearl)
* Humid – Intense green with shimmer (Frost)
* Sand & Sun – Light peach (Matte)
* Sweet & Punchy – Bright yellow green (Veluxe Pearl)
* Shimmermoss – Green with green pearl (Veluxe Pearl)

Eye Kohl – $14.50 US/$17.50 CDN

* Float on By – Dark green turquoise
* Rosemary & Thyme – Mid-tone olive gold with shimmer

Lipstick – $14.00 US/$16.50 CDN

* Beachbound – Sheer frosted pale peach (Glaze)
* Lazy Day – Light dirty blue pink (Lustre)
* Thrills – Rosy copper with gold pearl (Frost)
* Funbathing – Mid-tone bronzed plum (Cremesheen)

Lipglass – $14.00 US/$16.50 CDN

* Easy Lounger – Light baby pink with multi-dimensional pear
* Flurry of Fun – Sheer sparkly peach
* Splashing – Mid-tone blue pink with soft gold pearl

Lip Pencil – $13.00 US/$15.50 CDN

* Life’s a Breeze – Soft pink
* Temperature Rising – Loudmouth orange

Powder Blush – $18.50 US/$22.00 CDN

* Get-Away Bronze – Mid-tone Suntan (Frost)
* Hipness – Intense coral with soft white pearl (Frost)

High-Light Powder – $26.00 US/$32.00 CDN

* Marine Life – Multicolour pressed powder

MAC Cream Bronzer – $25.00 US/$30.00 CDN

* Beach Bronze – Golden Glow with Soft Gold Finish
* Weekend – Mid-tone deep orange brown with soft pink pearl

Luster Drops – $18.50 US/$22.50 CDN

* Pink Rebel – Blue pink with gold pearl
* Sun Rush – Peachy bronze with gold pearl

Bronzing Powder – $22.00 US/$27.00 CDN

* Golden – Muted golden tan-beige with golden shimmer
* Refined Golden – Finely spun golden with soft pearl finish

Bronze Body Oil – $22.00 US/$27.00 CDN

* Glowing tan with multidimensional golden shimmer

Nail Lacquer – $12.00 US/$14.50 CDN

* In the Buff – Muted taupe avocado (Cream)
* Scorcher – Creamy bright coral red (Cream)

Makeup Bags

* MAC To The Beach Bag – $49.50 US/$59.50 CDN
Available at MAC Stores only.

Brushes

Brush 130 – Short Duo Fibre – $38.00 US/$45.50 CDN
Brush 130 Short Duo Fibre Powder/Blush – $34.00 US/$41.00 CDN

Time to wham up the GLAM in VIVA GLAM! It’s a gaga-glamorous look at our abiding passion: The M·A·C AIDS Fund and the VIVA GLAM program are the heart and soul of M·A·C Cosmetics. Ladies and gentlemen, we give you the sensational Cyndi Lauper and the electric Lady Gaga!

Every year MAC Cosmetics releases a Viva Glam lipstick and donates all of the money from the sales to AIDS research. This promotion has been going on since 1994 and have raised 150 million dollars for the MAC AIDS fund. This year two Viva Glam shades will be released for a limited run of one year. This year Cyndi Lauper and Lady Gaga are helping to promote the colors, and the shades are just as fun and loud as the two spokesmodels.

MAC Viva Glam Gaga is a blue-based bubblegum pink inspired by Lady Gaga. It’s similar to Saint Germain and Pink Nouveau. Don’t be turned off if cool tones don’t work for you – you could always layer a warmer gloss on top to help tone it down a bit and it’s for a great cause. Viva Glam Cyndi is a berry red color with a bit of an orangey tone to it. It goes on sheer, but with a liner like Half Red underneath, you can get a really beautiful bold red. Both colors are the lustre formulation which means they have a soft sheen and texture – and offer “buildable color” slash “don’t show up heavily unless you apply multiple layers”.

Inside the familiar black lipstick bullets you will find red lining and MAC is also written in red on the outside instead of the usual white. Sometimes MAC will release a lipglass or other items in addition to the Viva Glam lipsticks. This time around, MAC is also releasing two makeup bags to go with the lipsticks. The Viva Glam Cyndi Bag and the Viva Glam Gaga Bag will only be available at freestanding MAC stores in North America and online.

Lipstick ($14.00 US/$16.50 CDN)

* Viva Glam Cyndi – Burnt coral-red (Lustre)
* Viva Glam Gaga – Cool blue-pink (Lustre)

Emerging from every corner of the glamorous globe, a new Style Warrior. Made to celebrate the cross-cultural sophistication of the modern Amazon Princess, African Queen, Crouching Tigress…

Never before have we seen the “Wild Things” of the world come together in quite so many bold new combinations. Introducing a dramatically different and deliberately diverse colour story, an eclectic and expressive way to exalt and admire the strength and solidarity of beauty with no barriers. A selection of all-over summer bronzing shades for Lips, Cheeks, Eyes, Nails, featuring the innovation of Impassioned, Bronzescape and Scatterrays Solar Bits – sunbursts to unleash the animal in every woman. All exotically packaged in stylized zebra and leopard prints to keep it wild and free – the way it always ought to be.

Exotics defy definition, combine and cross-multiply cultures, open up the borders of beauty. Like the beautiful boys and girls on a beach in Brazil, we celebrate every combination imaginable: Solar Riche or Refined Golden Bronzing Powder, Deep Dark Skinsheen, Golden Bronze Iridescent Powder/Loose, 182 Buffer Brush to apply, and now, new Lustre Drops for instant glow…leopard gold and ebony brown, violet purples and rich earth come together to make a New People, a new standard for what’s sexy NOW. New beauty comes in kaleidoscopic colours… Diverse, Divine, Dramatic is how we do it!

– MAC

Eyeshadow

Bright Future – Frosty bright yellow gold (LE)
Night Maneuvers – Deep charcoal brown with pearl (LE)
Soft Force – Frosty pale white gold (LE)
Tempting – Sinfully rich cocoa (Lustre) (Permanent)
Vibrant Grape – Bright magenta purple (Permanent) (Pro)

Eye Kohl

Smolder – Intense black (Permanent)

Pro Lash Mascara

Coal Black – Honest-to-goodness black (Permanent)

Lipstick

Brave New – Bronze Creamy mid-tone pink nude (LE)
Purple Rite – Mid-tone frosty orchid (LE)
Sunsational – Sheer frosted beige gold (LE)
Tribalist – Creamy blackened berry (LE)

Lipglass

Fierce & Fabulous – Bright magenta purple with pearl (LE)
Gold Rebel – Sheer copper bronze with pearl (LE)
Liberated – Sheer yellow gold with pearl (LE)
Style Warrior – Blackened bronze brown with pearl (LE)

Beauty Powder Blush

Eversun – neutral peach bronze with gold pearlized pigments (LE) (Repromote from the Beauty Powder Blush Collection)
On A Mission – Pearly mid-tone plum (LE)

Bronzing Powder

Refined Golden – Finely spun golden with soft pearl finish (Permanent)
Solar Riche – Mid-tone brown with slight oranged undertones (LE) (Repromote from the Solar Field Collection)

Skinsheen

Medium Dark – Sheer soft bronze with golden tan pearl (LE)
Dark – Golden bronze (LE)
Deep Dark – Deep warm bronze with rich golden pearl (LE)

Loose Iridescent Powder

Golden Bronze – Golden brown with golden bronze shimmer (Permanent)

Lustre Drops

Bronze Hero – Hot bronze with fine gold pearl (LE)
Pink Rebel – Blue pink with gold pearl (LE)
Sun Rush – Peachy bronze with gold pearl (LE)

Solar Bits

Bronzescape – Clean yellow brown with gold pearl (LE) (Repromote from Solar Field Collection)
Impassioned – Frosty cool taupe (LE)
Scatterrays – Soft metallic peach with gold pearl (LE) (Repromote from Solar Field Collection)

Nail Lacquer

Mercenary – Frosted blackened bronze (LE)
Peaceable – Pearly pale golden beige (LE)
Violet Fire – Bright creamy magenta purple (LE)

Brushes

#182 – Buffer Brush (Permanent)
#242 – Shader Brush (Permanent)