Tag Archives: mac eyeliners

Have You Tried: MAC Powerpoint Eye Pencil in Permaplum?

MAC Powerpoint Eyeliner in Permaplum is a very versatile shade that is perfect for everyday use. When you wake up in the morning and want to throw on some makeup quickly without thinking about coordination, it is a very safe bet because it goes with almost everything and will last all day.

Permaplum is a dark purple shade with a very subtle hint of pink shimmer. The shimmer is so subtle that you probably won’t even notice it. It is just enough to make the color look a bit more “awake” rather than flat and dull but not enough to see the individual shimmer particles. The purple is so dark that it can almost pass for black, which means it goes with almost everything. Permaplum has just enough purple in it to help green, hazel, and brown eye colors stand out.

Like all of the MAC Powerpoint eyeliner, Permaplum has excellent staying power. Pencils tend to wear off throughout the day, but the Powerpoints stay in place all day with only minimal smudging. It does not last through swimming as well as the Liquidlast liners do but it is perfect for a long day at work. It is also very easy to apply on the go so you can bring it in your bag and touch it up in even the tiniest bathroom mirrors to take your look from day into night.

To get the best look with a Powerpoint eye pencil, begin with a very sharp tip and apply to the top lash lines first. This gives you the most control over the thickness of the line. You can get a deeper color by going over the outer third of the line twice with the pencil. After applying the liner to the top of the lids, the point will have softened a little. This leaves it in the perfect condition for giving the lower lash line a softer look. One very light swipe across the bottom lash line, working from the outside corner to the inside, is enough to define the eyes. If it looks too heavy, a quick trace with a cotton swab will help smudge it a bit. You need to make a decision about smudging quickly though. You only have a few seconds before the liner sets and then it will be much more difficult (although not impossible) to smudge nicely.

MAC’s Permaplum liner scores high points all around. It’s a great color that is flattering but not too daring. For ease of application, portability, lasting power, and economy, it is an excellent choice. It’s easy to throw it on even when you’re half-awake and you don’t have to worry about it for the rest of the day.

A Beginner’s Overview of MAC Eyeliners

No matter what type of eyeliner you prefer, you can probably find the perfect formula and color somewhere in MAC’s extensive eyeliner range. From traditional liner pencils to kohl pencils, liquid liners, and gels, no one can walk away from a MAC counter and honestly say they couldn’t find a liner they liked.

Pencil wearers can choose from traditional Pencil Liners, soft Eye Kohl pencils and their more intense cousins the Kohl Power Eye Pencils, the mechanical pencil-style Technakohl Liner, and the long lasting cult favorite Powerpoint Eye Pencils. The Powerpoints are absolutely budge-proof. Permaplum is a very rich metallic purple that is dark enough to look natural. It also has a pink shimmer but don’t be put off by that. It’s not noticeable but instead has the effect of making the liner look multi-dimensional.

For those who never have any luck with pencils, there are a number of liquid options. Liquid Eye Liner is a standard liquid liner whereas Penultimate Eye Liner is a liquid liner with a pen tip. MAC’s Liquidlast Liner is a very long-wearing liquid liner with a brush applicator that stays on even through a day at the beach or after some serious crying. Not only does it not run, it also doesn’t flake, which is pretty impressive for a liquid liner. In fact, when it’s time to remove it, plan on expending an extra effort with a waterproof eye makeup remover. It comes in a lot of fun colors that can be hard to find in liquid liners, such as the teal-colored Aqualine.

MAC Fluidline
Creative Commons License photo credit: ookikioo

Fluidlines are the best of both worlds. They are gel liners that look soft and smooth like a pencil but without the hassle of sharpening. The Fluidlines do not smudge and come in cute little glass pots. You have a lot of control over the application because you can use whatever brush you want depending on the desired outcome. Blitz & Glitz is a classic black with a golden pearl twist. It seems almost impossible to go through an entire pot, but be sure to cap the lid tightly to avoid drying out the gel.

With so many great options, the only problem you will have when buying a MAC Eyeliner is narrowing down your selection!